Privacy Policy

Last Revised: 7th January, 2015


 This privacy policy ("Policy") applies to the Web site located at (the "Site") owned and operated by BSD Studios Ltd, ("fuzr" "we" or "us") and the fuzr service accessed through our mobile application (the "service" or "app").  The fuzr Site and app are owned and operated by BSD Studios Ltd., located at 14, Bonhill Street, London, EC2A 4BX, United Kingdom.


The Policy is designed to tell you how we collect and use personal information (as defined below) so you can make an informed decision about using our Site and the fuzr service. Please read this statement before submitting any personal information to us. By using our Site and service, you represent that you are 12 years old or older and you consent to the information collection and use practices described herein.


 If you have questions or concerns regarding our privacy policy or practices, please contact us at



What is personal information?


As used herein, the term "personal information" means information that identifies an individual, or from which an individual could be identified (such as a name, address, telephone number, mobile number, e-mail address, credit card number or other account number), and information about that individual's location or activities, such as information about his or her use of the fuzr service, when linked to personally identifiable information. Personal information also includes demographic information such as date of birth, gender, geographic area and preferences when such information is linked to other personal information that identifies you. Personal information does not include "aggregate" information, which is data we collect about the use of the Site or service or categories of Site and service users, from which any personal information has been removed.  We collect aggregate data for a number of purposes, including to help us understand trends and user needs so that we can better consider new publications, products and services, and tailor existing publications, products and services to user desires. This Policy in no way limits or restricts our collection of aggregate information.




What personal information do we collect?


Personal information may be collected in a number of ways when you use the various services and activities available through the fuzr Site and service. At several places on our Site or within our mobile application, we may collect certain information you voluntarily provide to us which may contain personal information. When you use our app, you have the option to provide us with a username, bio, home town and country and profile picture, which will be shared with any other invitees at events to which you have been invited. If you register for the mobile application or service, send us an email, or submit content, we may collect your name, photo, demographic information that you provide. We collect your contact information to help others find your fuzr account and vice versa. You may choose to upload your address book so that we can help you find fuzr users you know or help other fuzr users find you. We may later make suggestions to you and other users on fuzr based on imported address book contacts.



When turned on and with an active event and with your permission, the fuzr app will automatically collect location information from your mobile device and/or your mobile carrier for the purpose of sharing with other invitees. We treat this information as personal information if we combine it with or link it to any of the identifying information mentioned above. Unless you direct us to act otherwise, your personal location information is only stored by fuzr for the period of the event after which location information is disassociated from personal information and anonymised. From this point onwards, it is used in the aggregate only. If for an event you do not wish to share your exact location you can elect to share your time to arrive or nothing at all.



Tracking Technologies


 When you visit our website or use our mobile apps, fuzr and our service provider partners may collect certain information about your computer or device through technologies such as cookies, beacons, tags, and scripts. Types of partners that utilize tracking technologies include analytics providers, customer support services, and marketing service providers.  These technologies are used in analysing trends, administering the Site and Service, providing customer support, understanding product quality and usability, and gathering demographic information about our user base as a whole.  We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis.



Log Files


As true of most web sites, we gather certain information automatically and store it in log files.  This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and/or clickstream data.  We do not link this automatically collected data to other information we collect about you.




Mobile Analytics


We use mobile analytics software to allow us to better understand the functionality of our Mobile Software on your phone. This software may record information such as how often you use the application, the events that occur within the application, aggregated usage, performance data, and from where the application was downloaded. We do not link the information we store within the analytics software to any personally identifiable information you submit within the mobile application.




Usage and Disclosure


 In general, we use personal information we may collect (such as your name, location or event invitations) to facilitate your use of the mobile application and fuzr service, to provide you with information, products and services you request, to administer and assist us with the operation of the Site, our app, and for any other purpose for which the information was provided. For example, we may use the information we collect:


 ●       to respond to your emails, submissions, comments, requests or complaints;


 ●       to ensure that the application is working correctly and that you are being served the most recent version;


 ●       to allow other invitees at an event you are attending to temporarily view your whereabouts, or your arrival time in real-time in accordance with the preferences that you set for that event;


 ●       to request feedback and to enable us to develop, customize and improve the Site and our information and services; and


 ●       for the specific purpose for which the information was provided.


In addition, if you so indicate, in the event of sharing your contact information with us, we may use the information we collect to send you news and product and service updates, including contacting you about our services, products, activities, special events or offers and for other marketing, informational, product development and promotional purposes, including notifications about new features and or improvements to the Site or our products and services;


 We may also receive information from third parties with whom we have business relationships, and may combine this information with the other personal information we have about you. In such cases, this Policy governs our use and disclosure of such information.




 What personal information do we share with third parties?


We do not sell, share, or rent any personal information to third parties in any ways different from what is disclosed in this Policy. However, we may provide other non-personal information and aggregate information to third parties without your authorization. When fuzr sends information from your mobile device to other invitees at an event that you are attending  we will share the information that you have provided as your profile including  your username and photo. We may share  personal information with Service Providers who need access to such information to carry out their work for us. Service Providers include network operations and service monitoring providers, server and cloud hosting companies, customer support service providers, and analytics services.  In addition, we may offer various features through a third party service provider. When you use these services, you would be providing information directly to the provider of these services, and the provision of such information would be subject to such party's own privacy policy. We are not responsible for any information you provide to these parties directly, and we encourage you to become familiar with their practices before disclosing information directly to such third parties with which you come into contact.


You should only share your location with people you know and trust not to convey your location to others. You should also note that personal information you share with others may be forwarded, and any information you post to public areas of the Site may become publicly available. For example, information you post on any interactive areas or other information that is provided for the purpose of being shared may be made publicly available and can potentially be viewed by anyone. Your posting to such public areas of the Site constitutes your consent to share such information publicly.


We also may disclose personal information when we are required to comply with the law (e.g. a lawful subpoena, warrant or court order); to enforce or apply this privacy policy or our other policies or agreements; to initiate, render, bill, and collect for amounts owed to us; to protect our or our customers' rights, property or safety; to protect our customers from fraudulent, abusive, or unlawful use of our Site; or if we believe that an emergency involving the danger of death or serious physical injury to any person requires disclosure of communications or justifies disclosure of personal information. In addition, information about our customers, including personal information, may be disclosed as part of any merger, acquisition, debt financing, sale of company assets, as well as in the event of an insolvency, bankruptcy or receivership in which personally identifiable information could be transferred to third parties as one of the business assets of the Company.




Where is your information stored?


BSD Studios, the owner of fuzr, is based in the United Kingdom, and any information which we collect about you or which you provide to us may therefore be transferred to the United Kingdom. Some of our Service Providers may also be located in the United States or in other countries. If you are using the Site and the app in the European Economic Area (EEA), you consent to your personal information being transferred outside the EEA, including to countries where you may have fewer legal rights.  However, we will take steps to ensure that your personal information is treated securely and in accordance with this Policy, wherever it is handled.




What steps do we take to protect your information online?


fuzr endeavours to secure your personal information from unauthorized access, use or disclosure by putting into place measures to safeguard the information we collect. Please be aware, however, that despite our efforts, no security measures are perfect or impenetrable, and that we cannot guarantee that the Site or services will be free of any defects or flaws that affect your use of it or the security of your information.


When you enter sensitive information or we automatically collect sensitive information on our forms, we encrypt the transmission of that information using secure socket layer technology (SSL).




What choices do you have regarding the retention and use of your information?


 If you provide us with your contact details as part of your use of the Site or the app, we may send you news and product updates relating to fuzr.  You may "opt out" of receiving marketing or promotional email from fuzr by following unsubscribe instructions or using unsubscribe links within communications we send. Please note, however, that as long as you receive the fuzr service, you may not "opt out" of receiving service-related emails from fuzr.




 Unless you have requested us to do otherwise, we do not keep your personal fuzr location data after the event after which we anonymise it for future aggregate use.  If you wish to discontinue use of the fuzr service and would like to have your account permanently deleted, you may send us an email at  Once your account is deleted, you will no longer have access to your fuzr event history, profiles or any other information associated with your use of the fuzr service.




 How can you correct and update your personal information or obtain additional information?


 If you have any questions or comments about this Policy or the practices relating to this Site or our service, or you wish to verify, correct or delete any personal information we have collected, please login to your account within the mobile application or Site and update your information within the settings or contact us at and we will endeavor to respond to your inquiry or to correct, update or remove the personal information you have provided us as you indicate to the extent possible.


Data Retention


 We will retain your information for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services contact us at  We may retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.





Social Media Features


Our web site and apps may include Social Media Features, such as links to Facebook or Twitter.  These features may collect your IP address, which page you are visiting on our site, and may set a cookie to enable the Feature to function properly.  Social Media Features are hosted by third parties.  Your interactions with these Features are governed by the privacy policy of the company providing it.



Changes in this Privacy Statement


 We may update this privacy statement to reflect changes to our information practices. If we make any material changes we will notify you by email (sent to the e-mail address specified in your account) or by means of a notice on this Site prior to the change becoming effective. We encourage you to periodically review this page for the latest information on our privacy practices.




Contact Us:


BSD Studios

14 Bonhill Street,

London EC2A 4BX

United Kingdom



Effective: January 7, 2015